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Product Knowledge is the key to Original, Interesting Content which is responsible for online sales. There's a sequence to success and there's no need to re-invent the wheel, all you need is a willingness to learn.

In this article we break down Digital Marketing into its basic components and analyze each individually. We'll talk about purpose, function and we'll give some specific examples.

There are times when a simple straight forward single sales letter or ad won't do the job to sell your product or service. And how does one know what those times are? And, what should one use instead of the straight forward pitch?

If we talk about B2C markets, about 76% of these markets claim to use content marketing strategies. With the rapid change in technology, global marketing trends, content marketing has emerged a lot in the past few years. In 2016, we have seen a drastic shift of trends in content marketing.

Get paid to create your product. That's the ideal and I will walk you through how to do it: you are going to sell the coaching first, then you're going to create the lessons based on the needs of the people in the program.

This article shows you why it is critical that you know who your ideal customer is. It then shows you how to so close to them, that you know exactly how they think and feel.

The rule in website design is: “Don't make me think.” In 99% of the cases where a website takes two to three times as long as it should it is because of content. It may not be clear enough. It may not flow well. The useful information may be buried in jargon that the unfamiliar customer may not understand.