growing your audience is done with content partn partnering with a publishing platform I've chosen YouTube but I also have a Blog and even if you do YouTube or podcasting you have to have a Blog that is your home online because you got to have somewhere to build your list because your list is part two that's trust okay so it's Drive traffic audience it's build trust that's your email list and then eventually it becomes monetized and how you monetize can be a wide variety of things it could be uh advertisements it can be recommending specific products it could be making courses it could be doing coaching it could be done for you Services the the monetization is actually the easy part the difficult part is putting in the Reps and growing your audience and growing trust with that audience