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People are spending more time online and checking their email more often than ever, so this article highlights how much email marketing has increased in importance. If you want to mount a successful email marketing campaign, then don't hesitate to read these tips and put them to use.

Are you using email marketing effectively in your business? Email marketing is a great way to stay in touch with your prospects and customers, and to get them to buy a lot of your products and services simply and easily. One of the elementary things that you will need to have success with email marketing is by having an autoresponder.

One of the best ways to expand yourself and get people aware of your online presence is through email marketing. You'll want to give people updates about your site and let them know what is new with what you're doing. This article will show you how to do that and successfully market yourself.

Just because you are a small business doesn't mean you lack the resources to integrate email campaign tactics that are deployed by large organizations into your marketing strategy. Email service providers are now making it easier for companies to automate their emails and implement nurturing campaigns without large marketing departments.

What if there's no one on your email marketing list? Well, you're not going to be building those business relationships that help build your credibility, which means you won't be making many sales. Building your email marketing list may be one of the best uses of your time. It can be challenging – because it starts out slow. But, be persistent and consistent and the time you put into this project will pay off. Nothing in marketing your business is going to work for you UNLESS you learn how to communicate to your audience. So be sure, there is great content offered in all of your marketing – that's what will help in building email marketing lists.

Is it more important to have a short or long subject line? The answer to this is not I think simply a yes or no.

What sort of email do you prefer to read? An email from a friend or a corporate newsletter?