Customer Experience Vs User Experience
In a shifting B2B customer landscape, with buyers moving 57% of the way through the customer journey before contacting sales, it is critical to understand what touchpoints are influencing the purchase decision. For B2B marketers, prioritizing the customer needs when developing a B2B marketing strategy is key. Often this discipline of elevating how to meet these customer needs falls into two camps: customer experience (CX) and user experience (UX). It is important for marketing leaders to understand how customer experience and user experience must work together to align with the buyer journey and engage ideal customers.How Do Facebook Pages Get 100,000 Likes in a Month?
Wow, is the word people think of when they see a Facebook page with over 100,000 likes in a month. The next question would be, is this only possible for celebrities and star athletes, which I will contest that by saying “no”, with the right strategy and diligence.How To Grow A Successful Internet Business
Since 2007 there has been a massive shift of people buying goods and services on the internet. But this does mean that every online entrepreneur will have a successful internet business.Here are 5 practical tips that you can put to use right away.5 Great Ways to Generate B2B Leads Online
For generating B2B leads online, you need to exploit all available options and work hard while keeping up to date with the latest trends. Discover a set of proven techniques, including ones for more effective email marketing and social media marketing, which will help you to achieve better results.7 Simple Landing Page Tips for Generating More Leads
Find out how to create better landing pages for lead generation, without much effort and without extra cost. Use a set of effective tips and tricks which are very easy to apply even for marketers with little or no experience. It's time to make improvements and achieve more.What Content Generates the Most Leads?
Find out how you can use content to generate more leads of high quality on the web. Discover the criteria which your content must meet, what form would be best for you and how to present it to your audience. Take advantage of the valuable advice today to get better results tomorrow.5 Ways Your Online Business Can Stand Out In A Crowded Market
Everyday millions of people use the internet to buy products and services. But the internet is a crowded place, so how can you get your online business to stand out from the crowd?