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Content marketing has been the industry's hottest buzz phrase for the past several years, but what does “content marketing” really mean? In short, it refers to the creation and distribution of great content that is either written, visual, or audio.

Does your business seem to be languishing in its present state? Maybe it's time to take it to the next level, and perhaps shoot for a National or Global audience. Many business owners are reluctant to try something new in marketing and advertising because they are not familiar with the many options available. It can be a daunting task, but not if you examine each option by itself, and then you can develop a game plan.

Google is smart, in fact it is very smart. And it can be rude too. After the latest updated algorithms, crawling and indexing policies, Google has made it clear that there are certain sets of rules which must be followed in order to get your website on the top ranks.

Writing effective ad copy for your Facebook ads is more important than most advertisers think. First, your ad needs to pass the Facebook review process, which monitors ad content to conform to their ever-evolving guidelines. And, once it's approved, you want to be certain it's going be effective in reaching your desired goal.

It's strange how some people who would never consider starting a traditional offline business, think they that they can start an online home business and make a fortune without any real effort or strategy. Let's take a look at 3 major pitfalls to avoid when starting your own online business.

The internet has enabled many people to quickly and easily get started with an online home business opportunity. A business website can be seen by people all over the world as long as you and your target audience have a computer and a connection to the internet.

Making money online is not as easy as it sounds or as you might hear from other people. There had been a lot of people that were successful and unfortunately, there are more people who had failed. So how you ever wondered why some succeed and others fail in making money online?